RSP Sales

is a trusted retail services agency.
We are an intermediary between suppliers and retailers.

Overview

We are a trusted retail services agency that has been selling products to U.S. retailers for over 20 years. We help our vendors align their goals with U.S. retailer strategies.

Overview

Categories

Outdoor Living

Bring indoor living to your outside space

Area Rugs

Rugs can really tie a room together

Bedding

Get cozy in bedding that suits you

Bath

No need to remodel for a new bathroom

Home Décor

Add a personal touch to your home

Stationary

Always keep your workplace organized

Hard Goods

Accessorize all rooms to their full potential

Kitchen Textiles and
Table Linens

Get creative for dinner parties

Window

Lighting is a key to ambiance

Apparel

The perfect fit for the right occasion

Our Services

Forecasting & Planning

  • Inventory Management
  • Sales Analysis and Contingency Planning
  • Demand Planning

Market Research and Insight

  • Retail Competitive Shopping Reviews
  • Consumer Analysis and Focus Group Studies
  • Product Presentation

Product Design and Development

  • Vendor Workshops
  • Sample Management and Execution
  • Collaborative Design Efforts

Learn how we help our clients plan for success

Contact now

Product Lifecycle Management

We are guiding our vendors every step of the way:

About Us

R.S. Peterson Sales is dedicated to connecting retailers and worldwide manufacturers. We successfully accomplish this through the four cornerstones of our company:

Professionalism

“Business is ultimately about people, and we can't be effective in business without having some insight into people.”

Abhishek Ratna

Integrity

“If you live by a great value system, your life will have great value.”

Harvey Mackey

Efficiency

“Opportunities don't happen. You create them.”

Chris Grosser

Collaboration

“Talent wins games, but teamwork and intelligence win championships.”

Michael Jordan

“Talent wins games, but teamwork and intelligence win championships.”

Michael Jordan

Learn More About Our Services

Vendor of the Year:

1999
2000
2001
2003
2010
2012
2013
2016

RSP is comprised of an experienced team of professionals filled with a passion for retail. Since 1998, we have continuously identified new opportunities for our vendors and helped them reach their goals.

Our company is focused on building credibility and rapport with our suppliers and retailers. We value our reputation, and our service level is exceptional.

We pride ourselves on the long-term relationships we have built with our retail and manufacturing partners. Our partners believe in our ability to help their companies to grow sustainably.

RSP

Our Team

We are showing you our whole team because they are important to us and they will be important to you.

Ron Peterson

“Hard work pays off.”

Ron has 40 years of sales, marketing and service experience that provides his company a foundation of positive leadership.

Ron Peterson
President
Diane Peterson

“The difference between something good and something memorable is attention to detail..”

Diane has 40 years of retail experience. She brings a passion for marketing and product development to RSP.

Diane Peterson
Vice president human resources
Erick Peterson

“Being efficient can get you far, but being effective will bring you success.”

Erick thrives in a challenging, fast-paced retail environment. His ability to learn quickly, work collaboratively and multitask make him a strong leader in all work environments.

Erick Peterson
Account lead
Adam Peterson

“I can’t change the direction of the wind, but I can adjust my sails to always reach my destination.”

Adam is always eager to learn and adapt to the constantly changing retail environment. He has a strong work ethic to help him achieve his goals, and he lets his curiosity lead him.

Adam Peterson
Account lead
Luke Ronneberg

“Success is doing what’s right, the right way, at the right time.”

Luke has a deep understanding of supply chain and replenishment, which has helped support sales growth at RSP. During his time in retail, he has further strengthened his rigorous analytic abilities and personable communication skills.

Luke Ronneberg
Sr. inventory analyst
Deena Eide

“There are no secrets to success. It is the result of preparation, hard work and learning from past experiences.”

Deena has an exceptional experience of vendor management, retail buying, inventory management and merchandise planning. She brings 30 years of retail expertise to RSP.

Deena Eide
Account lead

Testimonials/Vendor Of Year

Showroom/Office Tour

Convenient Location
in Downtown
Minneapolis

We are located in Downtown
Minneapolis, just 1 block from Target
Headquarters.

*view from our office

Contact

Please contact us to begin a dialogue. We will get back to you quickly.